A Saga of Controversy
For decades we have taken pride in being considered the world’s biggest cricket audience, which we believe we still are. Five years on and the Indian Premier League has given its incredible audience the best possible ‘cricketainment’ - to “Think beyond Cricket”. The co-founder of IPL Lalit Modi, who has laid the foundation of controversies, deserves accolades. From bribery, molestation, slap game, star tantrums to rave parties- it’s now all about cricket.
The hullabaloo created by the IPL has necessitated mulling over the idea and concept of the game. What is IPL all about? A game, where the bourgeoisie over snacks and drinks decide a player’s fate in the auction and according to the price set and the choices made, the players play for the concerned team. But, that’s not the end of it. The brand IPL has much more to give to its growing crowd. Enter the foreign cheerleaders to mesmerize the crowd.